For this project I worked to create a new look and feel for the Home Farm online presence - this included new branding and a new website which is updated on an ongoing basis. Home Farm is a livery yard based in Chester which also offers off road riding; as with many of it's competitor websites; branding is of a neutral palette and hugely image led.
Since the website has launched and more attention given to their online presence (managed by myself) the company has received a much higher engagement rate with an uplift in business enquiries as a result of this. Customers now have a better user experience and can find what they are looking much quicker as opposed to their previous site.
For this initial project I conducted research on competitors, produced logo sketches in Adobe Illustrator, wireframes from Adobe XD and Photoshop mock-ups. The client received updates throughout the entire process and work on developing the final site began upon approval of designs.